How Real Estate Brokers Can Benefit From Drone Photography

Posted on: 29 December 2016

Did you receive a new toy for Christmas? If you are a real estate agent or broker, it is not coincidence that somebody thought you could use a drone. Drone photography is becoming increasingly popular in the world of real estate, as fun as they may be to play around with on their own. As the world of real estate evolves, so can you. These tips will ensure that you benefit from photography with your new drone.

Benefits of Real Estate Drones

Let's take a look at the benefits of using drones for real estate photography. For starters, they can provide your potential buyers with more information about a property. They can see how much it expands without actually having to make several trips. You can also use drone photography and videos to demonstrate the quality of the area as well as nearby features. You can even use your video to provide an in-depth tour of the home you are showing.

The Legalities & Ethics of Drones in the Real Estate Industry

Drones are still a new addition to the real estate industry, and so the legalities are still being determined. Additionally, they are constantly changing. The FAA has recently established rules for drone photography. Commercial use permits were once a requirement, but now there are just a few general guidelines. It is important to pay close attention to potential changes. Additionally, it is important to consider that just because something is legal does not mean it is ethical. For instance, you should avoid flying your drone near airports and over people's homes who may not necessarily want you there.

Tips for Excellent Real Estate Drone Photography

One of the best things you can do for your client is to show off the surrounding area. It's not just a house that they will be buying, after all. You are selling a community and a lifestyle. How will their kids get to school? What public transportation is nearby? Show it off.

Look beyond the basics. You can do more than take photos and videos. Turn the footage into a virtual tour for your website to make listings more attractive. It is always wise to ask permission first, especially if you will be operating the aircraft right over somebody else's house.

Learning to perform drone photography yourself prevents the need to outsource, ultimately saving you time and money. Plus, it's quite a fun and useful skill to have around!

To learn more about real estate, click this link: http://www.mattoxrealty.com

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